Privacy Policy
Last Updated: May 18, 2026
1. Introduction
Hershey Law (“we,” “us,” or “our”) is a California employment law firm with offices located at 16255 Ventura Blvd., Suite 1205, Encino, CA 91436 and 333 S. Anita Dr., Suite 995, Orange, CA 92868. We are committed to protecting the privacy and security of the personal information we collect from visitors to our website at https://hersheylaw.com (the “Website”) and individuals who contact us through our forms, phone, email, or other communication channels.
This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your data. By using our Website or submitting information to us, you acknowledge that you have read and understand this Privacy Policy.
2. Information We Collect
2.1 Information You Provide Directly
When you submit a form on our Website, request a free consultation, or otherwise contact us, you may provide us with:
- Your name
- Phone number (including mobile number)
- Email address
- Employer name or information about your employment situation
- A description of your legal issue or inquiry
- Any other information you choose to include in your message
2.2 Information Collected Automatically
When you visit our Website, we may automatically collect certain technical information, including:
- IP address
- Browser type and version
- Operating system
- Pages visited, time spent on pages, and navigation paths
- Referring website or search engine
- Device type (desktop, mobile, tablet)
We collect this information through cookies, Google Analytics, Google Tag Manager, and similar tracking technologies. This data is used to understand how visitors interact with our Website and to improve site performance and user experience.
2.3 Call Tracking Information
We use a call tracking service (CallRail) to monitor the effectiveness of our marketing efforts. When you call us, we may record the source of the call (for example, whether you found us through a search engine, advertisement, or directory listing), call duration, and in some cases, a recording of the call for quality assurance and training purposes. You will be notified at the start of any recorded call.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and evaluate potential legal matters
- To communicate with you about your case or consultation request
- To send you service-related text messages (if you have opted in), such as appointment confirmations and case updates
- To send you marketing and promotional text messages (if you have opted in), such as firm news and legal updates
- To make phone calls to you regarding your inquiry (if you have opted in)
- To improve our Website functionality, content, and user experience
- To analyze Website traffic and marketing performance
- To comply with legal obligations and protect our rights
4. SMS and Mobile Information
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors who provide support services (such as customer service platforms or appointment scheduling tools) is permitted, but only as necessary to deliver the services you have requested.
Text messaging originator opt-in data and consent will not be shared with any third parties, except as required to facilitate message delivery through aggregators and providers of text message services (such as our SMS platform provider).
All other categories of information described in this Privacy Policy exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties, excluding aggregators and providers of the text message services.
5. How We Share Your Information
Hershey Law does not sell your personal information to anyone. We may share your information only in the following limited circumstances:
- Service Providers: We may share information with trusted service providers who help us operate our Website, manage our communications, or support our legal practice (for example, our case management platform, call tracking service, or website hosting provider). These providers are contractually obligated to protect your information and may only use it for the purposes we specify.
- Legal Obligations: We may disclose your information if required to do so by law, court order, or legal process, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
- With Your Consent: We may share your information with other parties if you give us explicit permission to do so.
Important: As stated above, all of the above categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties, excluding aggregators and providers of the text message services.
6. Cookies and Tracking Technologies
Our Website uses cookies and similar technologies to enhance your browsing experience and gather analytical data. Cookies are small text files stored on your device when you visit a website.
We use the following types of cookies and tracking tools:
- Essential Cookies: Necessary for the Website to function properly (such as form submissions and navigation).
- Analytics Cookies: Used through Google Analytics and Google Tag Manager to understand how visitors use our Website, including which pages are visited most often and how users navigate the site.
- Advertising Cookies: Used to measure the effectiveness of our advertising campaigns (such as Google Ads) and to provide relevant content to users who have previously visited our Website.
You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our Website.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, to comply with legal obligations, and to resolve disputes. Form submissions and contact information related to potential legal matters may be retained in accordance with our professional obligations and applicable records retention requirements. Call tracking data is retained per the policies of our call tracking service provider.
8. Data Security
We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
9. Your Rights Under California Law
9.1 California Consumer Privacy Act (CCPA/CPRA)
If you are a California resident, you may have certain rights under the California Consumer Privacy Act (as amended by the California Privacy Rights Act). These rights may include:
- Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources from which it was collected, the business purpose for collecting it, and the categories of third parties with whom it has been shared.
- Right to Delete: You may request that we delete the personal information we have collected about you, subject to certain exceptions (such as information needed to complete a transaction or comply with a legal obligation).
- Right to Correct: You may request that we correct inaccurate personal information we hold about you.
- Right to Opt Out of Sale or Sharing: Hershey Law does not sell or share your personal information for cross-context behavioral advertising purposes.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.
To exercise any of these rights, please contact us using the information provided in Section 13 of this Privacy Policy. We will verify your identity before processing your request.
9.2 California Online Privacy Protection Act (CalOPPA)
In accordance with CalOPPA, this Privacy Policy is posted conspicuously on our Website, identifies the categories of personal information collected, describes how we respond to “Do Not Track” browser signals, and discloses whether third parties may collect personal information about your online activities over time.
At this time, our Website does not respond to “Do Not Track” signals from web browsers. However, you may adjust your cookie preferences through your browser settings as described in Section 6.
10. Children’s Privacy
Our Website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child under 18, we will take steps to delete that information promptly.
11. Telephone Consumer Protection Act (TCPA)
Hershey Law operates its phone and text messaging communications in compliance with the Telephone Consumer Protection Act. We obtain your prior express consent before sending you text messages or making marketing phone calls. You may revoke your consent at any time by replying STOP to any text message, stating STOP during a phone call, or contacting us directly. Revoking your consent to receive text messages or phone calls will not affect any other aspect of your relationship with Hershey Law.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Any updates will be posted on this page with a revised “Last Updated” date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
13. Contact Information
If you have questions about this Privacy Policy, would like to exercise your privacy rights, or need assistance with our SMS messaging program, please contact us:
Hershey Law
16255 Ventura Blvd., Suite 1205, Encino, CA 91436
333 S. Anita Dr., Suite 995, Orange, CA 92868
Phone: (310) 929-2190
Email: inquiries@hersheylaw.com
Website: https://hersheylaw.com